Communication is not about saying what we think. Communication is about ensuring others hear what we mean.

Simon Sinek Headshot
Simon Sinek
Notes to Inspire

AWSP does a remarkable job supporting principals through their website, AWSP News, principal videos, podcasts, the Principals Matter newsletter and Washington Principal magazine.

James Everett headshot
James Everett, Ed.D.
Superintendent, Meridian School District

I value Washington Principal magazine. Most of the authors are working principals, writing about issues principals face in a helpful, useful, and approachable way.

photo of John Pehrson
John Pehrson
Former Business Rep to the AWSP Board

Informed Principal

Knowledge is power and we want the most powerful principals in the world. We believe every student deserves an informed, connected, and engaged principal -- and we’re here to help. AWSP strives to be the principal’s best friend. If it’s a resource or information you need, we want to be the first place you look.




AWSP TV is our talk show for principals. Watch on demand or catch our livestream where you can ask our guests questions via chat.



Our bi-monthly e-newsletter with the stories, resources, and updates you need to stay informed.

Fast Five

Fast Five

Five tips, tools, and takeaways from principals across the state, all in five minutes or less. We’ve got some great ideas for principals, by principals.

Feature Videos

Feature Videos

Highlighting unique & effective programs around the state showing great examples of effective leadership. Check out how many different evaluation criteria each program touches.

Fact or Fiction

Fact or Fiction

Fact or Fiction videos answer commonly asked questions or address myths or misconceptions, all in two minutes or less.

Events & Promos

Events & Promos

What will you find here? All sorts of cool and fun stuff, from Richard Sherman, Joel McHale, and Scott Servais to our amazing Principals of the Year. 


What’s news? What’s noise? We filter all that out and keep you up to date with our publications. Whether on screen or paper, we’ve got something for you.


Washington Principal Magazine

Washington Principal is the official print publication of AWSP. We print three issues every year of our award-winning magazine, featuring articles written by practicing principals, district communicators, school administrators, education policy experts and influencers, and AWSP staff

Articles focus on what’s happening now in K-12 education in Washington state, giving you access to resources you can’t find anywhere else.
WA principal fall 2016 cover
Principal_matters image

Principal Matters

Our bi-monthly e-newsletter with the stories, resources, and updates you need to stay informed.


In The Loop

News from the Association of Washington Student Leaders and updates from Cispus and Chewelah Peak.

Legislative update sample image

Leg Update

All the important news with our state and federal legislatures, every Friday during Washington’s legislative session.


  • Retirement & Health Benefit Report for January 17, 2020

    Fred Yancey | The Nexus Group
    Jan 17, 2020
    In the beginning, there were close to 300 bills pre-filed even before the Legislature convened. And then, once started, new bills continue to be introduced. Included among those are a number of bills affecting pensions, health, and job benefits.
  • Ridgeview Elementary's Calm Room

    David Morrill
    Jan 16, 2020
    As part of a PBIS initiative, Ridgeview Elementary in the Yakima School District created a space called the "Calm Room" to help students with social-emotional learning. The Calm Room is a place where students and staff members can come and relax when needed.
  • AWSP News for January 12, 2020

    David Morrill
    Jan 12, 2020
    In this first episode of AWSP News for 2020, we discuss another great monthly school safety newsletter, AWSP's third annual Future School Leaders Day, a Capturing Kids’ Hearts workshop, the AWSP Advocacy Advisory Council, a message from Roz Thompson, a call for presenters at this May’s Annual Equity Conference, some new Fact or Fiction videos for you about the new Graduation Pathways, the Xicanx Institute for Teaching and Organizing (XITO) at the Cispus Learning Center, an opportunity to serve a two-year term on the AWSL Student Voice & Advocacy Board, and a reminder about the powerful and impactful role you have as a school leader.


Sometimes, looking at a screen or reading anything else is the last thing you want to do. Podcasts offer the ability to have a nuanced discussion about any topic a principal would care about. Subscribe today and listen anywhere you go.