Communication is not about saying what we think. Communication is about ensuring others hear what we mean.

Simon Sinek Headshot
Simon Sinek
Notes to Inspire

AWSP does a remarkable job supporting principals through their website, AWSP News, principal videos, podcasts, the Principals Matter newsletter and Washington Principal magazine.

James Everett headshot
James Everett, Ed.D.
Superintendent, Meridian School District

I value Washington Principal magazine. Most of the authors are working principals, writing about issues principals face in a helpful, useful, and approachable way.

photo of John Pehrson
John Pehrson
Former Business Rep to the AWSP Board

Informed Principal

Knowledge is power and we want the most powerful principals in the world. We believe every student deserves an informed, connected, and engaged principal -- and we’re here to help. AWSP strives to be the principal’s best friend. If it’s a resource or information you need, we want to be the first place you look.




Our bi-monthly e-newsletter with the stories, resources, and updates you need to stay informed.

Fast Five

Fast Five

Five tips, tools, and takeaways from principals across the state, all in five minutes or less. We’ve got some great ideas for principals, by principals.

Fact or Fiction

Fact or Fiction

Fact or Fiction videos answer commonly asked questions or address myths or misconceptions, all in two minutes or less.

Feature Videos

Feature Videos

Highlighting unique & effective programs around the state showing great examples of effective leadership. Check out how many different evaluation criteria each program touches.


What’s news? What’s noise? We filter all that out and keep you up to date with our publications. Whether on screen or paper, we’ve got something for you.


Washington Principal Magazine

Washington Principal is the official print publication of AWSP. We print three issues every year of our award-winning magazine, featuring articles written by practicing principals, district communicators, school administrators, education policy experts and influencers, and AWSP staff

Articles focus on what’s happening now in K-12 education in Washington state, giving you access to resources you can’t find anywhere else.
WA principal fall 2016 cover
Principal_matters image

Principal Matters

Our bi-monthly e-newsletter with the stories, resources, and updates you need to stay informed.


In The Loop

News from the Association of Washington Student Leaders and updates from Cispus and Chewelah Peak.

Legislative update sample image

Leg Update

All the important news with our state and federal legislatures, every Friday during Washington’s legislative session.


  • AWSP News for September 19, 2018

    David Morrill
    Sep 18, 2018
    In this edition of AWSP News, we discuss post-strike and post-bargaining focus on culture, the closing gap between teacher and principal pay and what we're doing about it, including our recent survey, participating with us and our #AskAWSP segment, Robert Hand, our new state Teacher of the Year, nominating a great colleague for Principal of the Year, Senator Wellman, our 2018 Torch of Leadership winner, great resources for you to communicate with parents on the GearUp website, taking the lead on learning in your building, and using student voice to keep students engaged and motivated.
  • Strikes, Pay, and Workload: We're Here for You

    Roz Thompson
    Sep 11, 2018
    We know many of you are in unchartered territory. The start of the school year always brings excitement and stress, but the changes the Legislature made to the way we fund schools have also brought confusion, chaos, anger, frustration, and uncertainty. It's not been a good summer for bargaining, and we know many of you across the state are still dealing with the anxiety and challenges created by a work stoppage, or the very real threat of one.
  • AWSP News for September 5, 2018

    David Morrill
    Sep 05, 2018
    In this episode of AWSP News, we discuss teacher strikes across the state, the shrinking gap between principal and teacher pay, some great ideas for starting the year off right, our interview with Washington comedian and actor Joel McHale, some safety and vaping resources from OSPI, another OSPI budget survey, your goals for the year, our goals for the year and two new staff to support the east side of the state, our new #AskAWSP segment, and a great quote about principal leadership from former Governor Christine Gregoire.


Sometimes, looking at a screen or reading anything else is the last thing you want to do. Podcasts offer the ability to have a nuanced discussion about any topic a principal would care about. Subscribe today and listen anywhere you go.